About us
Welcome to Joaquin HatBands! We are so glad you are here!
Handcrafted in Montecito,
We believe that what you wear should carry meaning. Each piece is a fusion of art, craftsmanship, and spirit — hand-beaded with precision and prayer using the finest Japanese Delica Miyuki glass beads.
Rooted in the coastal beauty of Carpinteria, California. Our hatbands are more than adornments — they are heirlooms. Each one is made to bless, to speak, to inspire, and to last.
We honor the traditions of Western artistry while bringing a bold, contemporary edge — a reflection of those who live with strength, soul, and freedom. Every Joaquin Hatband carries a unique energy — a blend of California craftsmanship, wild beauty, and divine intention.
Wear it like art. Wear it like armor. Wear it knowing it was made for you.
About the Artist — Dana “DJ” Joaquin
Joaquin Hatbands was born from the creative vision of artist and designer Dana “DJ” Joaquin — a California native whose journey began in the world of music and performance.
As a professional dancer, DJ had the privilege of working alongside artists such as Stevie Nicks, Linda Perry, P!nk, Justin Timberlake, and Beyoncé — visionaries who showed her what fearless creativity truly looks like. Witnessing that kind of artistic freedom became a defining moment, planting the seeds for her own expression in design.
Raised by the ocean in Carpinteria, DJ draws daily inspiration from God, the coast, and the natural beauty of her surroundings. Each hatband she designs is an extension of her prayerful process — crafted with intention, reverence, and boldness.
Her work carries the same spirit she experienced on stage: raw artistry, emotion, and freedom — now translated through bead and thread.
Every Joaquin Hatband is a blessing in motion — a story told one bead at a time.